PARTNER NEWS: HID Global is increasing investment in its NFC-based Trusted Tag brand protection service and expanding its network of solution providers around the world... More
Gym and health club members across the US are to get a personalised mobile experience that uses both NFC and Bluetooth LE thanks to a new deal between Outcast Fitness, the US’ largest health club digital media network, and NFC marketing specialist Blue Bite... More
Fashion magazine Vogue has become the first brand to make use of interactive NFC screens installed in New York taxi cabs by Creative Mobile Technologies... More
Outdoor media owner CBN Campus Media has partnered with Blue Bite to install the out-of-home advertising specialist’s mTAG platform at 75 campuses across the US... More
Taxi ad network Creative Mobile Technologies has agreed a deal with NFC marketing specialist Blue Bite to use its mTag platform for advertising in 5,000 US cabs... More
The video advertising display owner will be using NFC specialist Blue Bite’s mTag platform to offer advertisers the ability to provide shoppers with access to content downloads, web-based games, promotions and more via NFC and QR codes. More
San Francisco will be the testbed for Reach Media Group and Blue Bite’s new mTag NFC service, which will deliver location-specific information and offers to consumers. More
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