Walmart Pay arrives in 15 more states

US supermarket chain Walmart has launched Walmart Pay in 15 additional US states including Indiana, Iowa, Kentucky, Louisiana, Michigan, Mississippi, Missouri, Nebraska, North Dakota, South Dakota, Tennessee, Virginia and Washington DC... More


US brewery installs BLE beacons on beer taps

Schlafly

Drinkers of Schlafly Beer in St Louis, Missouri can now receive information about drink specials, tasting notes, new beer releases and customised campaigns on their smartphone via Bluetooth Low Energy (BLE) beacons attached to the craft brewery’s beer taps. More


Niemann Foods rolls out beacon marketing

Niemann Foods has installed a Bluetooth beacon marketing platform provided by Birdzi in eight of its County Market stores and plans to roll out the solution to all its 45 County Market locations in Iowa, Illinois and Missouri in the coming months... More


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