Mobile Commerce Daily
News about Mobile Commerce Daily.
October 8th, 2014
“I am more pessimistic about Apple Pay’s impact than most people here,” Danny Sullivan, VP of global digital experience at Pizza Hut has told attendees at the Mobile Shopping Summit 2014, Mobile Commerce Daily reports. “I had a call with Apple last week and right now it is only a payment system for apps. It is shut off from the mobile web, which I think everyone knows is a bigger part of everyone’s business from mobile devices.”
April 4th, 2012
Pennsylvania’s Shippensburg University is testing payments via contactless stickers in two of its cafeterias. Students order food from an NFC-enabled kiosk, then receive confirmation via a text message before they pick up their order. Some 400 students have signed up for the system since its launch in January, reports Mobile Commerce Daily, with the average transaction value running at US$5.15.
November 11th, 2011
“We’re doing a trial with Google Wallet and it’s great for those consumers who don’t have cash but want to buy a Coke,” Coca-Cola SVP Wendy Clark told attendees at Ad:tech in New York this week, Mobile Commerce Daily reports. “We’re experimenting with this…. The combination of mobile commerce and location technology moves our business from the point of sale to the point of thirst,” she explained. “If we know where you are and that you are thirsty we can move you to the nearest outlet to quench that thirst.”