Slikhaar adds NFC tags to mens’ hair products

Thinfilm customer Slikhaar to launch interactive products in beauty and personal care market — Thinfilm — “Shoppers and existing customers will be able to touch their smartphone to the connected products — either in-store, at home, or on the go — to instantly join the Slikhaar community, view hairstyling videos, watch product tutorials, learn about the latest fashion trends, share content via social, and make online purchases.”






Sneaker Con uses NFC tags to verify the authenticity of traded trainers

Sneaker Con bets NFC will keep fakes off its new shoe-selling app — Engadget — “Every time you buy a pair from the Sneaker Con application, it’ll come with a physical tag attached to the shoes that features NFC. This Legit Tag comes loaded with information about the sneaker you’re getting (including the model name, size, condition and SKU number). To see that, all you have to do is open the Sneaker Con app and tap the authentication tab.”





Scientists combine gas sensors and NFC tags to deliver rotten food warnings to consumers

The ultimate ‘smell test’: Device sends rotten food warning to smartphones — American Chemical Society — “The scientists created a nanostructured, conductive, polymer-based gas sensor that can detect substances called biogenic amines (BAs), which give decomposing meat its bad odor. They embedded these sensors into NFCs placed next to meats. After the meats had been stored for 24 hours at 86 degrees Fahrenheit, the researchers found that the sensors successfully detected significant amounts of BAs. The sensors then switched on the NFCs so they could transmit this information to a nearby smartphone.”


Hasbro picks NXP chips for new NFC music mixing game

NXP powers NFC experience in Hasbro and Harmonix’s dynamic music-mixing game Dropmix — NXP — PARTNER NEWS — “This fast-paced, music-mixing game empowers players to create unique mixes with hit songs by playing NFC chip-enabled cards on a game board connected to a free mobile app… The board reads up to five Dropmix cards at a time, and the proprietary software in the app seamlessly combines the music within each card to create a unique mix.”









US pharmacy deploys NFC shelf labels for greater product insight

Chambers' Apothecary

Customers visiting US pharmacy and wellness center Chambers’ Apothecary in Chambersburg can now tap their NFC devices against NFC tags affixed to shelves throughout the store to interact with products and access a “wide variety of information” including user reviews, customer surveys and videos directly on their mobile phone... More



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