SK Planet has launched a new Bluetooth Low Energy (BLE) service in Korea that offers customers reward points and benefits directly on their mobile device whenever they enter a participating retail location. The BLE beacon-based solution is expected to be installed in more than 10,000 stores by next month. More
A radical new NFC touchpoint design, coupled with the offer of nationally redeemable rewards, led to consumer interactions increasing by a factor of more than 20 at a recent exhibition in Korea, SK Planet has told NFC World... More
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