News about Shoes.
March 2nd, 2017
Pizza Hut has unveiled a pair of shoes with a button that lets wearers order pizza and get it delivered. A video from the pizza chain shows how the ‘Pie Tops’ have a button on the tongue that connects to the owner’s smartphone on which the default order and delivery location is set via the Pizza Hut app. In October, Pizza Hut launched what it described as the world’s first pizza-ordering tattoo, while its director of digital ventures, Meysam Moradpour, has written for NFC World’s What’s New in Payments report on how the Internet of Things is becoming the Internet of Commerce.
May 6th, 2016
UK consumers will soon be rewarded whenever they are physically active with Sweatcoin — a virtual currency that can be earned by exercising and then exchanged at select retailers via a mobile app set to launch next week. “Sweatcoin offers one coin for every 1,000 steps,” Reuters reports. “Within weeks, users can have enough to exchange for fitness products or services in its marketplace. Rewards include Vivobarefoot running shoes, Kumira infra-red clothing and fitness classes from Wonderush or BoomCycle.”
November 25th, 2013
Thirty US department stores are to place NFC labels on items in their shoe sections, letting shoppers tap a product to find out if their size and preferred colour is in stock and, if not,…
June 19th, 2013
Sporting goods giant Adidas is adding a “lace jewel” with an embedded NFC chip to its Boost running shoes, enabling shoppers with an NFC phone to tap it for detailed product information and to see…