NFC World

NFC shopping zone opens in Seoul

Banners advertise Seoul's NFC Zone

Korea’s leading mobile network operators, card networks, phone manufacturers and government agencies have joined forces to provide shoppers in Seoul’s busiest shopping district with a wide range of NFC services including payments, couponing, smart posters and digital receipts. More




NFC World

Zapa returns with €1.1m investment

Zapa CEO and investor Brendan McDonagh

Irish NFC specialist Zapa Technology, which ran into financial difficulties last month, is back in business with new investment led by technology entrepreneur Brendan McDonagh (pictured), who has become the company’s new CEO... More


NFC World

Dubai cinemas get NFC promos

Nokia N9 NFC phone users in Dubai are being offered free cinema ticket and popcorn vouchers for tapping their phone on smart posters and display stands located in the foyer of selected Vox Cinemas... More






NFC World

Lipton taps in to NFC ads

Lipton Ice Tea's NFC ad

Lipton Ice Tea has begun testing NFC at Sydney University, with ads featuring tags that students tap with their NFC-enabled phones to ‘like’ the Lipton Ice Tea Facebook page... More



NFC World

Winckel launches range of NFC tags

Winckel

RFID tag manufacturer Waldemar Winckel has launched a portfolio of NFC-capable smart tags and labels under the Identytag brand, aimed at applications ranging from brand protection to mobile marketing to location-based services... More




NFC World

Estate agents get NFC boards

UK estate agency software specialist Inteeka‘s new Move St division has launched Smartboards, compact weather-proof smart posters designed to attach to the agents’ boards displayed outside houses for sale... More


NFC World

Newad lets shoppers buy direct from ad posters

Newad and Scanvee

The indoor advertising network is adding NFC to poster sites in university and college campuses across Canada that will allow students to purchase advertised products from their NFC phones, as well as to download promotional coupons and product information. More