News about Tags.
March 29th, 2017
PARTNER NEWS: NXP has unveiled two new NFC chips and a range of NFC offerings designed to “capitalise on the inherent security and interactive capabilities of NFC for advanced product authentication, integrity assurance and enhanced user engagement across consumer manufactured goods, healthcare, retail and other industries”.
February 17th, 2017
Fashion retailers Ralph Lauren and Rebecca Minkoff are testing smart dressing-room mirrors that will soon allow shoppers to “wave their phones in front of the mirror and make a purchase using Apple Pay or Android Pay”, Bloomberg reports. The mirrors from Oak Labs read RFID tags on clothes and display complementary items, and allow customers to adjust the lighting and alert store assistants.
February 14th, 2017
Finnish distiller Northern Lights Spirits (NLS) is to include NFC tags on premium Kalevala Gin bottles, allowing it to “instantly deliver authentication messages, brand stories, promotional offers, product news and other relevant content” to customers. The tags will “contribute significantly to consumer loyalty and the overall popularity of Kalevala Gin”, Moritz Wüstenberg, managing director at NLS, says.
February 13th, 2017
Drinkers of Jameson Irish Whiskey can access prizes and giveaways by tapping their phones against an NFC tag placed on a special edition bottle marking St Patrick’s Day in Ireland. Jameson previously distributed 25,000 NFC bottle holders at the Melbourne International Comedy Festival in March 2015.
February 9th, 2017
Bus passengers in the UK county of West Yorkshire are using QR codes and NFC at bus stops 10,000 times every week to retrieve travel information. West Yorkshire Combined Authority fitted QR codes and NFC tags on all of the county’s 14,500 bus stops in October 2015. “In 2016, passengers used QR codes and NFC chips over 400,000 times,” the organisation says.
February 8th, 2017
Global playing card and board game producer Cartamundi, nanoelectronics research centre Imec and Holst Centre — an initiative set up by Imec and Dutch research institute TNO — have unveiled a “world first” NFC tag…
November 23rd, 2016
Pharmaceuticals, fine art and forensic evidence could be secured along their supply chains by a new identity and authentication prototype, incorporating NFC chips and blockchain registration and verification, unveiled by US blockchain and internet of…
November 22nd, 2016
London’s Covent Garden shopping district is showcasing what it claims to be the largest showcase of augmented reality (AR) technology attempted in one location, with Christmas shoppers offered exclusive offers, gift guides and immersive shopping…
November 16th, 2016
The NFC Forum is calling on NFC tag manufacturers to join its new Tag Certification Program, which aims to provide global standards of interoperability with NFC-enabled mobile devices, as well as establishing tag compliance with…
November 14th, 2016
Fashion brand Babyghost has partnered with Chinese blockchain-as-a-service company BitSE and its VeChain project to deliver a range of clothes incorporating NFC tags and verified using blockchain technology. Demonstrating the development of fashion technology, or…
November 9th, 2016
Government-issued documents such as visas and passports could be secured using a combination of NFC and hologram technology, following the announcement of a partnership between printed electronics specialist Thinfilm and authentication solutions provider Holoptica. The…
November 2nd, 2016
A Polish hospital is using isothermal boxes fitted with NFC data loggers provided by French-Polish startup firm Blulog to measure and record the temperature of vital drugs as they are transported between laboratories and medical…
November 1st, 2016
Italian olive oil brands Buonamici, La Ranocchiaia, SPO and Il Cavallino are integrating NFC tags into their product lines to enable authentication and enhance consumer engagement, by delivering product information and other relevant content to…
October 3rd, 2016
NFC World today welcomes global semiconductor company STMicroelectronics as a member of our partner program. ST has one of the broadest portfolios of NFC solutions on the market, with offerings in controllers and secure elements…
July 29th, 2016
PARTNER NEWS: Chip maker AMS has sold its NFC and RFID reader product lines to STMicroelectronics. AMS will continue to retain ownership of its NFC/RFID tag business, including the AS3955 NFC interface chip (NFiC) which AMS unveiled in May 2015.
June 28th, 2016
Owners of a handbag from Maria&Donato’s exclusive collection will soon be able to authenticate their purchase as well as discover information about the brand and buy limited-edition handbags online with a tap of their NFC device.
May 18th, 2016
PARTNER NEWS: The US Department of Transportation (USDOT) has expanded its Smart City Challenge initiative to include NXP’s RFID tagging solutions and smart card ICs. The addition of NXP RFID tagging will enable automatic vehicle…
May 13th, 2016
Researches from the University of Washington, Disney Research and Carnegie Mellon University have created a way to give a piece of paper sensing capabilities that enable it to respond to gesture commands and connect to the digital world using RFID tags that can be stuck, printed or drawn on the paper.
May 13th, 2016
The UK launch of Google’s Android Pay mobile payment service is imminent, according to The Telegraph, after notices appeared on payment terminals at a London branch of fast food chain Pret A Manger. “According to employees at this particular Pret store, the ‘We now accept Android Pay’ tags arrived overnight and have been displayed in stores from this morning,” the publication reports. Google confirmed in March 2016 that Android Pay would be launching across the UK in the next few months.
May 3rd, 2016
Drivers of corporate fleet vehicles will soon be able to pay for fuel using a mobile payment service that identifies the site and pump using Bluetooth Low Energy (BLE) beacons and authenticates the vehicle using NFC.