US consumers can now order a discounted Uber ride by tapping their NFC smartphone against a bag of Tostitos tortilla chips when they have had too much to drink. The bag detects the presence of alcohol on a person’s breath and shows either a green or red steering wheel to alert the consumer of whether or not they are safe to drive home. More
Mobile barcode specialist Mobile Tag has added support for NFC to its 1D and 2D mobile barcode marketing platform, enabling marketers to use a single platform to deliver marketing campaigns using a full range of 2D barcode options (QR-Codes, Datamatrix, Flashcode or Fotokody), 1D barcodes (EAN or UPC) and NFC tags... More
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