Johnson & Johnson picks NFC displays

By Paula Berger • nfcworld.com • 1 November 2011, 23:43

SMART: Enlighten in use at Johnson & Johnson UK

Pharmaceutical company Johnson & Johnson has installed NFC smart posters at its High Wycombe offices in the UK. The Enlighten posters, developed by signage specialist Signbox, let staff and visitors tap the NFC tags with their phones to download information about the company's Healthy Future initiative.

Eleven of the smart posters, featuring environmental graphics detailing a timeline of the company's journey to a greener future since acquiring the building in 2003, form the central display feature at Johnson & Johnson's consumer healthcare site.

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