US-based NFC marketing specialist Thinaire has launched the Thinaire Enterprise Suite, an NFC marketing platform that combines NFC tags, analytics, and integration with existing CRM, social media and database platforms. Clients include News Corporation’s coupon publishing arm News America Marketing.
- US Bank to donate $50,000 to charity through Apple Pay
- Beacons to drive $7.5bn in holiday season spending
- Seqr to add P2P transfers to mobile wallet
- Orange France reveals mobile retailing lessons
- Mahindra Comviva explains hybrid HCE