Interactive sign maker Signbox has chosen Proxama‘s TapPoint platform to deliver smart poster campaigns using its Enlighten NFC displays. The new partnership “creates a powerful and persuasive product offer for brand custodians, retailers and campaign managers, giving them an unrivalled opportunity to enhance relationships with customers and prospects,” says Mark Bartlett, managing director of Signbox.
- Google discusses Wallet plans
- Johnny Rockets puts tablets in 200 restaurants
- Acer Pay is on the way
- Beep’nGo hits 5m downloads
- Newspaper tests BLE beacons