Interactive sign maker Signbox has chosen Proxama's TapPoint platform to deliver smart poster campaigns using its Enlighten NFC displays. The new partnership "creates a powerful and persuasive product offer for brand custodians, retailers and campaign managers, giving them an unrivalled opportunity to enhance relationships with customers and prospects," says Mark Bartlett, managing director of Signbox.
- MC and Visa certify Dragonfly SIM
- Samsung promotes NFC with Robbie Williams taxi cab competition
- Yebhi.com launches NFC and QR virtual stores in Indian coffee shops
- Milan airport installs 50,000 NFC tags
- Star Trek Into Darkness gets NFC promotion at airports