News about the NFC market in France — trials, pilots, tests and live services.
April 9th, 2014
French supermarket giant Carrefour, the world’s fourth largest retailer, has opened a new hypermarket equipped with 55,000 NFC shelf-edge labels that let consumers interact with products. Shoppers can also make NFC payments at the point…
March 31st, 2014
French banking group BNP Paribas’ Kix NFC payments service is now available to customers across France, following its introduction in the city of Strasbourg in January 2013. The service is available on 25 Android NFC…
March 25th, 2014
Clear Channel Outdoor is to equip 75,000 out-of-home advertising sites in 23 countries around the world with its Connect mobile advertising platform, allowing consumers to interact with brands via NFC tags, QR codes and, in…
March 20th, 2014
French public transportation operator RATP is adding NFC tags to all of its bus stops across Paris, enabling travellers to tap their NFC phone to get information about departure and arrival times. “This new technology has a lot more potential,” RATP told NFC World. “Thanks to it, our customers will have access to more information on their smartphone. No need for a specific app, any smartphone [that is] NFC compatible will be able to read the NFC tags.”
February 13th, 2014
Orange Cash, the prepaid NFC payments service announced by Orange and Visa in November 2013, is now live in the French cities of Strasbourg and Caen. The launch is being supported with a credit of…
February 13th, 2014
Three French banks will launch national NFC services in partnership with carriers this year, the new president of the association responsible for bringing NFC to market in France has told NFC World — but transforming consumers into active and frequent users will be critical to success.
November 27th, 2013
The Eden Theatre in La Ciotat, one of the oldest cinemas in France, has installed NFC tags to enable visitors to watch movie trailers and access a mobile website containing news, previews, special events and schedules. NFC supplier Imeji‘s new CineTaGs service allows the Eden to manage its tags remotely and track and analyse real time user interaction statistics.
November 21st, 2013
Parking and transportation ticketing equipment supplier IEM is to bring NFC payments to an initial 1,000 solar powered ‘pay and display’ parking ticket machines in France, using UIC’s UIC680 low power payments module. Motorists will be able to pay for parking with a range of contactless cards or their NFC phone. Presto Pay NFC will then be gradually added to around 5,000 machines in other European countries, IEM’s Phillipe Menaud told NFC World.
November 20th, 2013
Marvel Studios’ latest blockbuster has been promoted in France via NFC posters placed below the surface of glass-topped dining tables in participating cafes and restaurants.
November 20th, 2013
Mappy Local Business, a new division of French online mapping service Mappy, is to distribute NFC and QR window stickers that provide quick access to its online local information platform. An initial 1,000 stickers will be displayed in participating Paris stores and plans call for a total of 200,000 to be distributed nationwide in all. Mappy is using Connecthings’ AdTag platform to manage the service.
November 18th, 2013
A statue that emits a whiff of scent when an NFC phone is tapped to it has been installed in the French town of Grasse, a leading centre for the perfume industry. The statue, created by artist Marina Latta and students at the University of Nice Sophia Antipolis’ MBDS department, also offers photos, African music and a video of Latta explaining the artistic style’s origins.
November 13th, 2013
Orange France is using technology from Wirecard to support the launch of its prepaid Orange Cash NFC payments service. Wirecard is providing the “technical platform needed to manage the mobile payment application”, subsidiary Wirecard Card Solutions will serve as the card issuer and Orange will also use Wirecard’s loyalty and couponing platform to provide a range of value-added services.
November 7th, 2013
Mobile network operator Orange is to roll out a national NFC payments service in France next year under the Orange Cash brand name, enabling NFC phone owners to use a prepaid card stored on their…
October 23rd, 2013
French drivers are now being issued with new multi-application driving licenses based on contactless smart cards that contain both a public and a private data area. The private area can only be accessed and verified…
October 15th, 2013
Five thousand hotels, campsites and holiday villages in the Ardèche region of France are being provided with NFC and QR stickers that allow tourists to access multimedia content about local sites of interest. One hundred…
October 11th, 2013
Velo Bleu bike rental stations across the French city of Nice are sporting a new design for their NFC signs.
October 8th, 2013
French banking group Société Générale is to introduce an NFC payments service in the city of Strasbourg this autumn. Customers wishing to use the service will be able to apply to the bank, either online…
October 2nd, 2013
France-based Store Electronic Systems has deployed more than four million NFC electronic shelf-edge labels to a dozen retailers — and expects to sell a total of 5m this year and at least another 10m next…
October 1st, 2013
Orange France has teamed with visual artist Pierre Giner and France’s National Centre for Visual Arts to put on an exhibition where artworks can only be seen via NFC.
October 1st, 2013
Giphar, a French association of independent pharmacies, is to pilot an in-store NFC experience that allows consumers to use an NFC phone to receive tailored information about individual pharmacy products. The NFC Pharma app, developed…