Nike
News stories featuring Nike and NFC:
Survey finds consumers expect rewards for interacting with ads
March 26th, 2012
A survey conducted in six European countries has found that consumers like the idea of interactive out-of-home advertising — but they expect a 'value exchange' in return for interacting with advertising and the most popular incentives are money or entertainment. More
Jiepang to deliver NFC check-ins and rewards to Chinese merchants
August 26th, 2011
China's leading location-based social service is distributing NFC window stickers to more than 3,000 merchants in Shanghai, Guangzhou, Chengdu, Taipei and Hong Kong. More
Nokia and Jiepang demo NFC check-ins
June 17th, 2011
Nokia has teamed up with China's leading location-based service Jiepang to demonstrate NFC social check-in services. Visitors to the Apps@Smartphone Asia Expo in Hong Kong this week can interact with a Jiepang poster which has... More
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