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    Bluetooth low energy (BLE)

    News about Bluetooth low energy (BLE).

    Alzheimer’s Research UK promotes Christmas ad through Proxama’s beacon network

    December 1st, 2016

    PARTNER NEWS: Alzheimer’s Research UK (ARUK) is using Bluetooth Low Energy (BLE) beacons on digital payment solutions provider Proxama’s beacon network to promote its Santa Forgot Christmas campaign. The video is being shared across buses,… More

    Beacons to deliver personalised marketing at ATMs

    November 25th, 2016

    ATM manufacturer Diebold Nixdorf and Australian banking services provider Cuscal are using beacon technology to deliver personalised marketing offers to people as they approach cash machines or bank branches. Cuscal is testing the technology, which involves using beacons to deliver messages via bluetooth to smartphones including specific apps. The aim is to identify how effective such marketing is during what is described as the ‘approach phase’ of the consumer experience, rather than the ‘transact phase’ once a card has been inserted in an ATM.

    Abu Dhabi schools in talks to pilot BLE school bus project

    November 18th, 2016

    UAE-based startup Smart Navigation Systems (SNS) is in talks with “several schools” in Abu Dhabi to begin piloting School Bus Application, a service that notifies parents of the safety of their children when travelling to school using Bluetooth Low Energy (BLE) beacons on buses. Parents can download the mobile app to receive distance-based updates from their children as well as track school bus routes. “Based on the feedback given, we are working on enhancements to add to the system and then it will be applied in schools,” development partner IT Craft told NFC World.

    Toyota to pilot BLE car-sharing device to unlock doors with mobile app

    November 1st, 2016

    Drivers may soon be able to lock and unlock car doors and start vehicle engines using their smartphone and a Smart Key Box (SKB) unveiled by Toyota that uses Bluetooth Low Energy (BLE). The device… More

    Proxama to create UK’s biggest BLE beacon advertising network

    October 11th, 2016

    PARTNER NEWS: Digital payment solutions provider Proxama has secured deals with media and location owners Mobile Media Group, Emblem Group and Hathaway Chivers to create the UK’s biggest Bluetooth Low Energy (BLE) beacon-based advertising platform…. More

    South Korean store launches smart shopping experience

    October 7th, 2016

    Customers at Lotte Department Store in the Bundang district of Seoul, South Korea, are being offered a new service that enables them to shop by scanning the barcode on their desired products using a shopper scanner… More

    Danish shoppers to get BLE mobile payments in 2017

    September 27th, 2016

    Danes will soon be able to make in-store Bluetooth Low Energy (BLE) based mobile payments using the Dankort debit card by tapping their phone against a device developed by Spire Payments. It will be deployed… More

    mBeaconVend enables mobile vending machine payments

    September 26th, 2016

    Consumers will soon be able to make Bluetooth Low Energy (BLE) based mobile payments at vending machines integrated with mBeaconVend, the latest range of devices unveiled by smart beacon provider Netclearance. The new technology is based… More

    Glacéau Smartwater sends tips to Londoners using BLE beacons

    September 23rd, 2016

    PARTNER NEWS: Coca-Cola owned Glacéau Smartwater has launched a campaign to send on-the-go recommendations to Londoners’ smartphones using Bluetooth Low Energy (BLE) beacons provided by digital payment solutions provider Proxama. It will be live until the… More

    250 products are now Fido certified

    September 22nd, 2016

    Some 250 products from global technology leaders are now Fido certified, the Fido Alliance has revealed. “This is growth of over 200% since this time last year,” the organisation says. Fido was launched in 2013 as an open security authentication concept to replace passwords with a range of methods such as biometrics. Support for Bluetooth Low Energy (BLE) and NFC was added in July 2015.

    Mobiquity Wallet brings iOS voice command money transfers

    September 19th, 2016

    PARTNER NEWS: Customers using mobile financial solutions firm Mahindra Comviva’s Mobiquity Wallet for iOS will now be able to send and request payments via a straightforward voice command. The feature forms part of the latest version… More

    Estimote Mirror turns screens into personalised displays

    September 15th, 2016

    Bluetooth Low Energy (BLE) beacon manufacturer Estimote has unveiled Estimote Mirror, a video-enabled beacon platform that communicates with nearby phones and their corresponding apps to produce content that is personalized to a consumer for display… More

    Cardiff Blues fans get BLE beacon messages

    September 9th, 2016

    Fans of Welsh rugby union club Cardiff Blues can now receive personalized messages and coupons on their mobile phone through Bluetooth Low Energy (BLE) beacons installed at the team’s stadium. The beacons will initially be used to deliver welcome messages, discount coupons and reminders to vote for the fans’ man of the match. GCell provided the devices which work in conjunction with the Cardiff Blues mobile app.

    Rail operator to trial BLE payment

    September 5th, 2016

    UK railway operator Chiltern Railways is to pilot an automatic fare payment system to detect when a passenger boards a train and exits a station. The initiative will utilize smartphones and Bluetooth Low Energy (BLE) beacons, the company confirmed to NFC World, and deduct fees from passenger bank accounts when journeys are completed. The trial is expected to begin in December 2016.

    Proxama gains certification to use Google’s Eddystone beacons

    September 2nd, 2016

    PARTNER NEWS: Digital payment solutions provider Proxama has gained certification from Google to deliver a range of consumer experiences that utilise the Eddystone open beacon format, after passing the technical requirements to demonstrate full stack integration…. More

    Transport for NSW seeks bright ideas

    August 23rd, 2016

    Transport for New South Wales (NSW) has launched the Future Transport Beacon Innovation Challenge, asking for ideas from “tech savvy visionaries” to enable new use cases for a network of Bluetooth Low Energy (BLE) beacons at Chatswood Station. “The best submissions will earn access to the trial beacon network from 10 October to 13 November,” Transport for NSW says. “If their concept is successful in trial, they will be invited to a live demo day to showcase their concepts to a panel of Transport for NSW leaders.”

    US vending supplier to offer mobile payments

    August 11th, 2016

    US consumers will soon be able to make mobile payments at vending machines belonging to American Food & Vending, by tapping their device against a Bluetooth Low Energy (BLE) plug-in dongle provided by digital payments enabler PayRange. “The PayRange app may be funded with credit and debit cards, Apple Pay, Android Pay, coupons and even payroll deductions,” the company says. PayRange raised US$12m in June 2015.

    Estimote adds NFC to BLE Proximity Beacons

    July 8th, 2016

    Bluetooth Low Energy (BLE) beacon manufacturer Estimote has added programmable NFC into its new range of Proximity Beacons to make it easier to identify and configure the devices and to enable a range of consumer experiences such as confirming payment, collecting loyalty points and clocking in. More

    Heineken uses BLE beacons to reward Kiwi consumers

    July 6th, 2016

    New Zealanders are being rewarded with experiences such as flights, helicopter rides and VIP event access whenever they are close to Bluetooth Low Energy (BLE) beacons installed in 120 Heineken locations across the country via the beer maker’s Heineken Live mobile app. More

    Bluetooth 5 set for release in late 2016

    June 21st, 2016

    The next Bluetooth release will be made available in “late 2016 to early 2017”, the Bluetooth Special Interest Group (SIG) has confirmed, following the unveiling of the Bluetooth 5 specification earlier this month. “Extending range… More

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