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Bluetooth

News about Bluetooth.

30% of US smartphone owners to use mobile payments this holiday season

November 21st, 2014

Nearly one in three (30%) US smartphone owners say they plan to use mobile payment offerings such as Apple Pay or Google Wallet for shopping in stores this holiday season, Bluetooth ‘connected card’ maker Stratos’ 2014 Holiday Mobile Payments Survey has found. 17% said they would spend more because of these new payment options and 5% said they felt “more comfortable” paying with their device than using traditional payment cards.

Melbourne beacon trial disappoints

November 17th, 2014

Arts Centre Melbourne is rethinking its approach to using Bluetooth beacons after a disappointing pilot that used the technology to send out food and beverage offers to visitors during October’s Melbourne Festival. “I’m not exactly sure our audience respond to a retail approach in a cultural arena,” the centre’s Kristen Eckhardt told CMO. “There’s a bit of a disconnect perhaps; prompting an unplanned visit to a cultural institution through this technology might be too big a leap for this particular audience.”

Starwood’s mobile keys go live

November 11th, 2014

The Bluetooth-based mobile keyless entry solution unveiled by Starwood Hotels and Resorts Worldwide earlier this month is now live in 10 hotels in Beijing, Hong Kong, New York, Los Angeles and Doha and will be rolling out to Aloft, Element and W Hotels across the globe. Starwood plans to rollout the SPG Keyless service to 30,000 doors in 150 hotels by early 2015.

The Shard gets BLE beacons

November 5th, 2014

London’s highest viewing gallery is to deploy Bluetooth beacons 800 feet (243m) above the city at the top of its tallest building. Aruba will supply the The View at The Shard with BLE beacons and a software platform to deliver information about notable landmarks visible from the tourist attraction to visitors’ mobile devices.

Watchdata launches wearables that support NFC payments

November 5th, 2014

Singapore-based Watchdata Technologies has unveiled Sharkey, a wearable device that supports NFC payments and comes in two form factors — a smartwatch or a wristband. Sharkey connects with a wearer’s Android or iOS phone via Bluetooth… More

Chase and Vantiv to offer Poynt POS

November 4th, 2014

Chase Paymentech and Vantiv, two of the largest payment processors in the US, have signed up to distribute the former head of Google Wallet’s new Poynt POS terminal to their merchant bases. The device, unveiled by Osama Bedier’s startup last week, supports magnetic stripe, EMV, NFC, QR codes and Bluetooth beacon technology.

Starbucks to accept Microsoft Band wearable payments

November 4th, 2014

Starbucks is to begin accepting payments from customers wearing the new Microsoft Band smart bracelet. To use the service, customers link their Starbucks Card to their Band and can then present a barcode displayed on the… More

Canadian banks pilot biometric wristband payments

November 3rd, 2014

Royal Bank of Canada (RBC), MasterCard and other Canadian issuing banks have begun pilot testing an NFC version of Nymi, a biometrically authenticated wristband that uses the wearer’s unique cardiac rhythm to verify their identity. More

Starwood Hotels picks Bluetooth for mobile room keys that work on smartphones and Apple Watch

November 3rd, 2014

Starwood Hotels & Resorts Worldwide has unveiled a mobile keyless entry system that will allow guests to use smartphones to unlock rooms using Bluetooth at 150 hotels around the globe by early 2015. The service will also be available via an Apple Watch app when the new wearable device ships next year, the hotel chain has told NFC World+. More

SK Planet to roll out Bluetooth beacons to 10,000 stores across Korea

November 3rd, 2014

SK Planet has launched a new Bluetooth Low Energy (BLE) service in Korea that offers customers reward points and benefits directly on their mobile device whenever they enter a participating retail location. The BLE beacon-based solution is expected to be installed in more than 10,000 stores by next month. More

Swirl serves ads to shoppers inside stores

October 27th, 2014

Proximity marketing specialist Swirl has unveiled an in-store programmatic ad exchange that enables retailers and brands to reach consumers with relevant content and offers on their smartphones while they shop at participating locations. The service… More

Welsh museum tests iBeacons

October 17th, 2014

The National Roman Legion Museum in Caerleon, Wales, is using Bluetooth beacons to let visitors discover more about the collections on show on their mobile devices. The National Museum of Wales is testing the technology in partnership with People’s Collection Wales and app developer Locly. The move follows a successful first trial at the National Slate Museum in Llanberis.

Hong Kong carrier SmarTone rolls out Bluetooth marketing platform to retailers

October 14th, 2014

Hong Kong mobile network operator SmarTone has introduced ST Beacon, a marketing service that lets retailers send promotional messages to customers with an Android or iOS device using Bluetooth. “ST Beacon employs Bluetooth technology and… More

Patent provides insights into the inner workings of Apple Pay

October 9th, 2014

A newly published Apple patent application provides insights into how the iPhone maker’s new Apple Pay service will work, how the company has optimized the iPhone’s NFC capabilities to ensure the best possible user experience… More

US Tennis Association serves up Bluetooth beacons at Flushing Meadows

October 6th, 2014

The US Tennis Association (USTA) has used a network of Bluetooth beacons placed around the US Open’s Flushing Meadows venue to tailor its mobile app to event attendees, learn how ticket holders moved around the… More

Carlsberg rolls out NFC beer mats and beacons to 250 Danish pubs and bars

October 6th, 2014

Brewer Carlsberg is distributing beer mats containing an NFC tag and a QR code and installing Bluetooth beacons at 250 pubs and bars across Denmark to support its Crowdit offers and venue discovery app. More

KLM uses Bluetooth beacons to help passengers navigate Schiphol Airport

October 1st, 2014

Passengers travelling with KLM from Amsterdam’s Schiphol Airport can now use the airline’s app to get a map of the airport that shows the route they need to take to their gate and the time… More

Miami Airport provides airlines and retailers with open access to Bluetooth beacons

September 26th, 2014

Miami International Airport has become the first in the world to use an open approach to deploying Bluetooth beacons across its footprint. The beacons — located at entrances, check-in, gates, baggage claim and valet parking… More

NFC Forum publishes connection handover paper

September 24th, 2014

The NFC Forum has published guidelines for developers looking to use NFC to easily establish a connection between two devices and then hand over to Bluetooth or WiFi for high speed or long distance data exchange. Connection Handover User Experience Recommendations includes general guidance for all applications, for audio and video streaming use cases, and recommendations specific to Bluetooth use.

Macy’s unveils mobile payments and customer marketing plans

September 17th, 2014

Macy’s Inc, owner of the Macy’s and Bloomingdale’s department store chains, has unveiled plans to implement a range of new technologies designed to provide an omnichannel shopping service to its customers. The plans include Bluetooth… More

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