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McDonald’s introduces Bluetooth beacon offers

December 19th, 2014

Twenty-six McDonald’s franchises in Columbus, Georgia have installed Bluetooth beacons that can be used to deliver coupons, alerts, employment opportunities and customer satisfaction surveys directly to a consumer’s smartphone as they enter a participating location…. More

Mobile payments platform Sixdots goes live with multiple banks in Belgium

December 8th, 2014

Customers of nine banks representing 80% of the Belgian market can now make use of Sixdots, a mobile wallet service that uses a combination of QR codes and a six-digit PIN to make payments in… More

Latvian merchants and ski resorts adopt NFC loyalty platform

November 26th, 2014

Latvian startup Walmoo has launched a mobile loyalty platform that uses standard NFC phones or tablets to provide customers with the ability to redeem coupons, discounts and offers. Ten merchants are live on the platform… More

Samsung launches Proximity mobile marketing platform

November 13th, 2014

Samsung has unveiled Proximity, a location-based marketing platform that uses Bluetooth Low Energy (BLE) beacons and works in a similar way to Apple’s iBeacon system — but without the need for consumers to be persuaded… More

MCX CEO confirms plans to include bank cards in CurrentC wallet

November 6th, 2014

MCX CEO Dekkers Davidson has outlined more of the consortium’s plans for its CurrentC mobile wallet in a keynote presentation at the Money2020 event in Las Vegas, confirming that banks will be able to add… More

SK Planet to roll out Bluetooth beacons to 10,000 stores across Korea

November 3rd, 2014

SK Planet has launched a new Bluetooth Low Energy (BLE) service in Korea that offers customers reward points and benefits directly on their mobile device whenever they enter a participating retail location. The BLE beacon-based solution is expected to be installed in more than 10,000 stores by next month. More

MCX prepares to open its wallet to NFC and bank cards

October 31st, 2014

MCX is now open to supporting both NFC and Bluetooth Low Energy for payments and is in conversation with credit card issuers about opening up its CurrentC mobile wallet to payment cards, CEO Dekkers Davidson… More

Samsung to offer money transfers

October 29th, 2014

Samsung will launch a mobile money transfer service in Korea at the end of this year in partnership with mobile payment service provider Yelopay and six banks, Korea Bizwire reports. “Samsung Wallet, which used to be used only for coupon services and app cards, is now transformed into [a] fintech service platform,” the article says, noting that users can send up to 100,000 won at a time through the service. “The six financial institutions including Kookmin, Shinhan, Woori, Nonghyup, Citi and Korea Post Office reportedly have announced collaboration with the electronics company, but it plans to expand to all financial organisations.”

Beep’nGo hits 5m downloads

October 21st, 2014

Mobeam’s mobile coupon and offer app Beep’nGo has now surpassed five million downloads to compatible Android devices. “Beep’nGo aggregates coupons, loyalty cards and gift cards into one easy-to-use mobile application and, through its patented light technology, it allows all scanners at retail stores, including 1D laser scanners, to read the barcodes directly from the mobile screen without any hardware or software upgrades or manual input,” the company explains.

China Mobile picks Gemalto for NFC ticketing in Beijing

September 25th, 2014

China Mobile, the world’s largest mobile network operator, has chosen Gemalto to supply it with NFC-enabled SIMs “to protect consumer credentials used for mobile contactless applications​, starting with mass transit services in Beijing.” The SIMs… More

Macy’s unveils mobile payments and customer marketing plans

September 17th, 2014

Macy’s Inc, owner of the Macy’s and Bloomingdale’s department store chains, has unveiled plans to implement a range of new technologies designed to provide an omnichannel shopping service to its customers. The plans include Bluetooth… More

23 Apple patents related to NFC and mobile payments

September 8th, 2014

Apple has been steadily building a portfolio of patents related to NFC and mobile payments over recent years, from as far back as 2009. NFC World+ has reported on these as they have been published and links are provided here to details of 23 patents covering technical innovations and use cases in payments, mobile marketing, coupon delivery, gifting, event ticketing, content sharing, travel and beyond.  More

Retailer-owned payments venture MCX unveils CurrentC brand

September 3rd, 2014

Merchant Customer Exchange (MCX), the mobile payments venture co-owned by US retail chains with collective revenues of more than US$1 trillion annually, has announced that its payments, loyalty and offers platform is to be called… More

Interest in mobile payments grows

July 29th, 2014

Some 53% of consumers globally report they have either used or are interested in redeeming offers and coupons with their phones, while 44% have used or are interested using their mobile device to pay for things in stores and restaurants, according to new research from Ovum. “Combined rewards and offers in conjunction with mobile payments are set to be a common feature in the near term as a means to reach consumers and drive spending in new ways,” the analysts conclude.

Hillshire sells more sausages with BLE beacons

July 28th, 2014

A national in-store mobile marketing campaign that used Bluetooth Low Energy (BLE) beacons and geofencing technology to drive sales and awareness of American Craft Link Sausages has seen a 20-fold increase in purchase intent by those… More

GSMA publishes NFC coupon and loyalty technical proposal

July 21st, 2014

The GSMA has published Mobile Commerce, NFC Coupons and Loyalty Acceptance, a technical proposal based on open standards that aims to provide “the tools, knowledge and methodology for mobile operators and the wider retail ecosystem… More

Clear Channel launches NFC advertising in the US and Canada

July 18th, 2014

Out-of-home advertising giant Clear Channel’s Connect interactive advertising platform is now available in 29 US and Canadian markets. Bluetooth beacons may also be added to the service “when client demand and consumer benefit arise”, the… More

Base launches NFC payments and coupons in Germany

July 17th, 2014

German customers of mobile network operator Base, part of the E-Plus group, can now make payments, store membership cards and redeem coupons with their NFC phone. Giesecke & Devrient is providing Base with the SkySIM… More

UK city to run NFC, QR and BLE shopper marketing pilot

July 11th, 2014

Proximity commerce specialist Proxama has partnered with the Association of Town and City Management (ATCM) and Norwich Business Improvement District (BID) to run a shopper marketing pilot in the UK city of Norwich. Proximity engagement… More

Boots delivers personalised offers to shoppers via new mobile app

July 3rd, 2014

UK pharmacy and retail chain Boots has launched a new mobile app that tailors offers to a customer’s shopping habits. Customers will be able to browse through special deals, select their favourites and then redeem… More

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