News about Discounts.
July 31st, 2015
Londoners may soon be able to pay with their contactless cards at market stalls across the city as a result of the £20m London Regeneration Fund launched by mayor Boris Johnson. “Ideas could include giving customers the opportunity to pay with their contactless credit card at a market stall, or providing customised discounts and services for local shops straight to customers’ mobile phones,” the mayor’s office says.
July 8th, 2015
Ant Financial has released a new version of its Alipay app for iOS and Android, adding new Friends and Merchants tabs that provide support for peer-to-peer payments and for Koubei, the US$1bn mobile commerce joint venture between Ant Financial and Alibaba that was announced last month.
June 10th, 2015
Wegmans will be among the first US supermarkets to offer customers the ability to redeem discounts while using Apple Pay. “When this new feature is made available by Apple Pay in the fall, Wegmans customers will be able to add their Shoppers Club card to the Wallet app in iOS 9 and use it at checkout with Apple Pay,” the retailer says.
May 15th, 2015
Visitors to Zoom Torino Biopark in Cumiana, Italy will be able to unlock information and rewards on their smartphones thanks to a network of Bluetooth Low Energy beacons that send location-based messages to their devices. “The 160,000…
March 10th, 2015
Sweden-based mobile payments provider Seamless is offering users of its Seqr mobile payments service up to 3% cashback on their purchases, “valid on all purchases and effective on top of any other loyalty program or discount.” The offer is designed to persuade more consumers to adopt mobile payments, CEO Peter Fredell has told NFC World, and is financed via a mixture of revenue streams.
December 15th, 2014
Dafiti, Latin America’s largest online fashion retailer, is to place Bluetooth beacons in restaurants, bars and newsstands in the Brazilian city of São Paulo to send out promotional messages to shoppers’ smartphones. “Users can opt…
November 26th, 2014
Latvian startup Walmoo has launched a mobile loyalty platform that uses standard NFC phones or tablets to provide customers with the ability to redeem coupons, discounts and offers. Ten merchants are live on the platform…
November 25th, 2014
Google Wallet has announced availability of a variety of discounts to online shoppers who choose to Buy With Google this holiday season. “Choose Buy with Google and get big savings from B and H, Beautylish, CheapTickets, Eat24, Expedia, Fancy, JackThreads, LivingSocial, Newegg.com, Pose, Rue La La, Vinted USA and Wish this holiday season,” the company says.
November 6th, 2014
Dutch startup LoyaltyGrid has unveiled a solution that lets luxury brands use NFC tags embedded in product packaging to guarantee the authenticity of their products — and deliver rewards, discounts, exclusive content, invitations to special events…
November 4th, 2014
Burger King customers in the US will soon be able to order their meals ahead of arrival and pay for their orders using their mobile phone and a PayPal account. Burger King is working with…
November 3rd, 2014
Seventeen Fresh & Easy stores in Phoenix are piloting new machines from in-store ATM operator Cardtronics that offer customers discounts they can apply to store purchases by scanning a QR code on their cash withdrawal receipt using a smartphone running the company’s AllTM app. “Consumers still get quick and easy access to their cash, but now we’re helping them make the most of that cash by adding exclusive in-store discounts and money-saving offers they can access through their mobile device”, says chief marketing officer Tom Pierce.
August 27th, 2014
Publisher IPC Media is using Bluetooth Low Energy (BLE) beacons installed in 740 One Stop convenience stores across the UK to offer discounted copies of its Chat, Pick Me Up, Woman and TV & Satellite…
July 21st, 2014
While convincing consumers to make use of a mobile wallet remains an issue for many providers, shoppers that do convert to mobile payments make extensive use of the technology, Nielsen’s Q2 2014 Mobile Wallet Report…
July 11th, 2014
Proximity commerce specialist Proxama has partnered with the Association of Town and City Management (ATCM) and Norwich Business Improvement District (BID) to run a shopper marketing pilot in the UK city of Norwich. Proximity engagement…
June 30th, 2014
BBVA has become the first bank to launch a commercial NFC payments service that makes use of Visa’s cloud-based payments specifications. Customers in Spain with an Android NFC handset can use host card emulation (HCE)…
June 26th, 2014
The next generation of Android, unveiled at the Google I/O developer conference, will offer mobile payments, banking and commerce providers a wide range of new functions. Android L includes support for BLE’s peripheral mode, tighter…
May 29th, 2014
Meadowhall Shopping Centre in Sheffield, UK is to use iBeacon technology to gamify a shopping event, with brands providing offers, discounts, pampering freebies and prize giveaways. Participating retailers include Krispy Kreme, Hotel Chocolat, Cath Kidston and House of Fraser.
May 12th, 2014
A shopping centre in Solihull, UK is piloting a service that lets shoppers access discounts and promotions from multiple retailers by tapping their phone against NFC-enabled posters displayed in the windows of participating stores. Merchants…
May 9th, 2014
Japan-based Dai Nippon Printing has signed a partnership deal with US startup T+ink, developer of an invisible conductive ink technology that can be used to let consumers interact with books, magazines, advertising, tickets, product packaging…
April 4th, 2014
Singapore-based Mobispot Social Systems has introduced a platform that enables “modern city residents” to access a variety of services — including payments, transportation, ticketing, access control, discounts, membership and information sharing — via NFC wristbands….