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    Emerce

    News about Emerce.

    Dutch city rolls out BLE beacons

    December 7th, 2015

    More than 100 retailers and hospitality locations across the city of Tilburg in the Netherlands have begun installing Bluetooth Low Energy (BLE) beacons to send out targeted messages to customers. “The technology was demonstrated last summer at the Fair in Tilburg,” Emerce reports. The platform is scheduled to roll out to other cities in the Netherlands including Breda, Oirschot and Etten-Leur.