News about Merchandising.
July 13th, 2016
Professional golfer Graeme McDowell has been equipped with a payment-enabled jacket by MasterCard for The 145th Open at Royal Troon this week that will let him pay while he plays by tapping his sleeve on a contactless reader.
August 21st, 2014
UK retailers House of Fraser, Hawes & Curtis and Bentalls are using Bluetooth Low Energy (BLE) beacons installed in display mannequins to let customers get information about outfits displayed in their shop windows and around…
June 25th, 2013
Point-of-purchase design and manufacturing company Creative Instore Solutions (CIS) has partnered with NFC vendor Tapit to embed NFC tags into merchandising displays for FMCG products. The global deal, signed at the Cannes Lions International Festival…