Offers
News about Offers and NFC.

Bookstore Libri pilots NFC service in Hungary
June 13th, 2013
An NFC mobile shopping application developed by mobile financial services provider SafePay Systems has achieved an overall satisfaction rate of 90% with shoppers who used the service during a pilot at Hungarian bookstore chain Libri... More

Weve to launch NFC payments in the UK in 2014
June 11th, 2013
Weve, the mobile advertising and payments joint venture formed last year by UK mobile network operators Vodafone, EE and O2, aims to launch a mass market NFC payments service "by next year", CEO David Sear... More

NFC stickers impress retailers at Sydney show
May 20th, 2013
NFC marketing specialist TapNShow's NFC stickers have been hailed a success by exhibitors at the Sydney Royal Easter Show, a two-week celebration of Australian culture that attracts some 900,000 visitors annually. Woolworths, Voodooo Rocky Road,... More

Dubai shopping mall to launch NFC and Bluetooth mobile loyalty program
May 17th, 2013
The Wafi shopping mall in Dubai is to introduce a new service that allows shoppers to collect and redeem loyalty points with their mobile phone using either NFC or Bluetooth. The service is also expected... More

Eftpos Australia picks C-Sam for NFC payments
May 13th, 2013
Debit card network Eftpos Australia has announced a five year deal with NFC technology provider C-Sam and plans to begin mobile payment trials "with selected retailers in the next few months". C‐Sam's platform will enable... More

Eye picks Zappit for NFC advertising in US malls
April 25th, 2013
Mall media operator Eye has announced a partnership with NFC specialist Zappit to power the next generation of its Amplify mobile advertising platform. The Amplify solution will be deployed across the company's network of 3,100... More

Toshiba GCS adds Isis SmartTap support to POS system
April 22nd, 2013
Toshiba Global Commerce Solutions has added support for Isis SmartTap payments to its Ace POS platform. The integration of Isis SmartTap will allow merchants to improve their customer experience by extending offers and loyalty programs... More

South West Trains provides passengers with special offers via NFC
April 12th, 2013
The Tap4Offers platform has been installed in 360 of the UK rail operator's carriages and platform provider KBH plans to extend the service to 6,000 carriages operated by eleven rail service providers later this year. More

Logic Group to offer NFC in-store marketing platform to retailers
March 13th, 2013
Retail technology specialist The Logic Group has partnered with NFC provider Proxama to create an in-store NFC marketing platform for retailers. The platform will enable retailers to distribute vouchers and coupons to shoppers via NFC-enabled... More

VeriFone and SK C&C team up for NFC wallets
February 27th, 2013
POS maker VeriFone and Korea-based IT company SK C&C have announced they are working together to deploy mobile wallet solutions for "several large mobile network operators". "Our partnership with VeriFone will enable MNOs to rapidly... More

Isis releases Utah mobile payments usage stats
February 13th, 2013
Active users are now paying with Isis five or more times a week, says Jim Stapleton, the NFC payments platform's chief sales officer. "Consumers actually only need to know about the passcode, and you kind of have a mental 'Oh!' right there as they realize their leather wallet does not have a passcode," he explained. More

London pub picks NFC for social media marketing
February 13th, 2013
Customers of The Cavendish Arms pub in Stockwell, London, can tap their NFC phones to tags located around the premises to get special offers. Each tap sends a message to their Facebook friends and Twitter followers, telling them they are at the pub and detailing any events taking place at the venue that night. More

Clear Channel brings NFC to 10,000 ad panels across the UK
February 13th, 2013
The out-of-home advertising giant has begun rolling out 10,000 interactive panels featuring both NFC and QR codes to locations across the UK, "with the upgrade focused on high streets and town centres, reaching over 80% of adults every four weeks." More

Google Wallet gets a makeover
January 29th, 2013
A new version of Google's mobile wallet app has been released, with a new look user interface and improvements to application stability and battery usage. More

Incipio debuts iPhone NFC case for Isis payments
January 9th, 2013
Mobile device accessories maker Incipio has unveiled Cashwrap, an NFC case that can be used to add Isis mobile payments and offers capabilities to the iPhone 4 and 4S. "Incipio's stylish, protective, portable case offering... More

Crosscliq delivers NFC magazine ad for BlackBerry, Rogers and CIBC
January 7th, 2013
An NFC-enabled advert has been included in the latest issue of a Canadian mobile operator's customer magazine. Readers with an NFC phone can tap an advertisement placed by RIM in Rogers Communications' Connected Rogers magazine... More

China Mobile and Bank of China pick Verifone for NFC marketing and payments
December 18th, 2012
The Chinese carrier and bank will be using VeriFone's Paymedia Mobile Marketing Platform to enable merchants, brands and third parties to deploy targeted campaigns to NFC mobile wallet users in the city of Shen Yang. More

Sixty banks and retailers sign up for new Korean mobile wallet service
December 12th, 2012
KT's MoCa combines payment cards, coupons and offers stored in the cloud with a mobile wallet app that allows consumers to make payments at merchants via traditional barcodes, QR codes or NFC — providing retailers with the flexibility to use their prefered choice of POS hardware to close the "last inch" at the point-of-sale. More

GSMA to showcase NFC at Mobile World Congress
December 5th, 2012
NFC use cases are to feature heavily at the 2013 Mobile World Congress as well as around the host city, Barcelona, during the February 2013 event. "As part of the NFC Experience, the GSMA will... More

Finnish firms form NFC tag ecosystem
November 21st, 2012
Tivit, Finland's strategic centre for science, technology and innovation, has initiated a 'business ecosystem' called FinnTag that aims to create new and improved ways of delivering NFC tag based digital services. The venture aims to... More
