News about QR Codes.
March 30th, 2015
Only 18% of marketers are aware that out-of-home (OOH) advertising campaigns can make use of NFC and QR codes, survey data from Clear Channel UK reveals, despite them citing ‘innovation’ as one of their top buying considerations when under pressure to find new ways to reach mass audiences.
March 10th, 2015
Sweden-based mobile payments provider Seamless is offering users of its Seqr mobile payments service up to 3% cashback on their purchases, “valid on all purchases and effective on top of any other loyalty program or discount.” The offer is designed to persuade more consumers to adopt mobile payments, CEO Peter Fredell has told NFC World, and is financed via a mixture of revenue streams.
March 4th, 2015
February 27th, 2015
“Smart bottles” that know when they have been opened and then deliver relevant, personalised messages directly to a consumer’s smartphone will be showcased by printed electronics specialist Thinfilm at Mobile World Congress 2015. The Norwegian…
February 26th, 2015
Luxury fashion retailer Neiman Marcus has launched a mobile wallet in partnership with Capital One to let its customers make in-store payments using their mobile phone and a preloaded credit card. “Customers can simply open the NM Mobile Wallet and generate a QR code with a click of a button,” the retailer says. “All Neiman Marcus Group stores, including Neiman Marcus, Bergdorf Goodman and Last Call, are equipped with the technology to use the NM Mobile Wallet for in-store purchases.”
February 23rd, 2015
NFC Technology: How Changing Consumer Preferences Create New Opportunities For Retailers, a 26-page white paper that presents the results of a Strategy Analytics and NFC Forum study into US consumer attitudes to NFC, QR codes and Bluetooth beacons in retail, is now available to download from the NFC World+ Knowledge Centre. “In five of six use cases identified, more than twice as many consumers preferred NFC to the leading alternative,” the survey found.
February 20th, 2015
Fans of FC Barcelona are now able to use their smartphones instead of paper tickets to gain access to the Nou Camp stadium. The Spanish club has launched the Mobile Ticket project, a service that…
February 13th, 2015
The speed, convenience and control of NFC have made it a clear winner with the American public in a study conducted by Strategy Analytics for the NFC Forum. “Once you get the technology into the…
February 5th, 2015
Mobile network operator Du has formed a partnership with mobile payment service Beam Wallet and Majid Al Futtaim Ventures to promote Beam’s QR code solution to retailers and petrol stations across Dubai. The aim is to gain adoption in 5,000 locations by the end of this year. “Beam Wallet is currently used by more than 100,000 users and available in 1,200 retail and dining outlets,” Gulf News reports.
February 3rd, 2015
Photo messaging platform Snapchat is letting users add friends to their social network by scanning Snaptags, unique QR codes assigned to each user. “Leaked emails from the Sony hack revealed SnapChat quietly acquired a QR code startup called Scan.me late last year,” TechCrunch reports. “Now it makes sense why Snapchat would want to pay $50m for Scan.me, which built a system to connect QR codes to people’s identities.”
February 3rd, 2015
Antivirus and security software provider Kaspersky Lab has launched Kaspersky QR Scanner, an app that warns users of potentially dangerous links within QR codes when they scan with their mobile device. “If the code is valid, the scanner will open the page,” the company explains. “If the link leads to a phishing or a malicious site, the user receives a warning notification.”
January 20th, 2015
Chinese ecommerce giant Alibaba has invested an undisclosed sum in Israeli start-up Visualead, developer of the “visual” QR code technology adopted by Chinese social media site RenRen in May last year. The companies have also…
January 20th, 2015
Convenience store chain 7-Eleven has launched 7-Fans, a QR code-based mobile payment and loyalty app that rewards customers with one point for every HK$5 spent using the service at any of more than 900 stores across Hong Kong. The accumulated points can then be redeemed for in-store rewards while users can load cash into their 7-Fans e-wallet at any participating 7-Eleven store.
January 14th, 2015
Fifty merchants in the German city of Hannover have signed up to accept Bitcoin payments using a terminal supplied by startup Pey, that uses a combination of iBeacon, QR code and NFC technology.
January 14th, 2015
Glasgow City Council-owned bus shelters around the Scottish city will be fitted with NFC tags and QR codes to allow people to engage with advertisers by accessing interactive content such as vouchers, games and videos using their smartphones. The platform will be rolled out by out-of-home media owner Clear Channel.
January 12th, 2015
Wintrust Financial is updating its fleet of 190 ATMs in Chicago to enable its mobile banking customers to withdraw cash by requesting money on their smartphone then scanning an on-screen QR code when they get to the ATM.
January 9th, 2015
A US startup is taking pre-orders for a biometrically secured mobile wallet, consisting of a payment app and Bluetooth Low Energy (BLE)-based “bio-sticker” attached to the back of the user’s phone. The system, shown at…
January 8th, 2015
Business productivity management specialist RedCritter has unveiled a platform for schools that recognises, rewards and socialises students’ learning achievements via NFC and QR codes.
December 8th, 2014
Customers of nine banks representing 80% of the Belgian market can now make use of Sixdots, a mobile wallet service that uses a combination of QR codes and a six-digit PIN to make payments in…
December 5th, 2014
More than eight thousand locations across the Spanish city of Barcelona are to be equipped with NFC and QR touchpoints that deliver information on local services directly to visitors’ and citizens’ smartphones. The Barcelona Contactless…