OPINION: 2010 is set to be a key year for NFC as mobile network operators, banks and potential service providers switch from small scale trials to pre-commercial pilots in readiness for the first commercial launches in 2011.
There are still key issues to be resolved before near field communication is ready for full scale commercial launches, of course. But talking to leading players in the industry for our new report, NFC: The Road to Commercial Deployment, it’s clear that the final barriers could all be overcome in the year ahead.
2010 won’t be plain sailing, however. As we move towards the first large scale commercial launches in 2011, potential service providers will be keen to ensure they are in a position to take maximum advantage of the business opportunities NFC offers. It’s going to be an interesting twelve months…
Sarah Clark, Editor