For Sale boards get BLE

US start-up RealtyBeacon is making it possible for real estate agents to deliver details about a property for sale to potential buyers as they drive by, by adding Bluetooth Low Energy (BLE) beacons to their ‘For Sale’ boards. Each reusable beacon is waterproof, attaches magnetically to a sign and costs US$29. Agents also pay a US$10 monthly fee to manage their network.