GE Lighting and US startup Bytelight have unveiled a marketing platform that lets merchants use LED lighting installed in and around their stores to send offers, directions to particular products and information services to shoppers, based on their precise location within a retail store... More
Pay-at-pump technology providers Gilbarco Veeder-Root and GE-owned Wayne have agreed to build Isis’s SmartTap technology into their fuel dispensers, ahead of the NFC joint venture’s first pilots in Austin and Salt Lake City. More
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