SK Planet has launched a new Bluetooth Low Energy (BLE) service in Korea that offers customers reward points and benefits directly on their mobile device whenever they enter a participating retail location. The BLE beacon-based solution is expected to be installed in more than 10,000 stores by next month. More
Mobile offers platform Shopkick, which is working with a number of high profile US retailers to roll out a network of Bluetooth Low Energy (BLE) beacons, has been acquired by SK Planet (SKP), operator of Korea’s largest shopper rewards program and part of the same group as carrier SK Telecom... More
Japanese carrier KDDI, Korea’s SK Planet, Taiwan’s Chunghwa Telecom and Hong Kong Telecommunications (HKT) are to work together to spread adoption of NFC services in Asia, using a shared NFC tag specification, brand mark and platform... More
A radical new NFC touchpoint design, coupled with the offer of nationally redeemable rewards, led to consumer interactions increasing by a factor of more than 20 at a recent exhibition in Korea, SK Planet has told NFC World... More
Korean mobile network operator SK Telecom‘s subsidiary SK Planet has launched an NFC couponing service in the Shin-Okubo neighbourhood of Tokyo, the centre of the city’s Korean community, in partnership with Japanese carriers KDDI and Softbank Mobile... More
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