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    US Postal Service (USPS)

    News stories featuring US Postal Service (USPS):

    USPS offers NFC discounts

    July 29th, 2013

    The US Postal Service is offering marketers a 2% discount if they incorporate NFC, 2D barcodes or augmented reality in their direct mail campaigns between August 1 and September 30, reports Direct Marketing News. On the topic of NFC, VP of new products and innovation Gary Reblin said: “Market penetration may take some time, but it’s a natural fit, with the way consumers interact with their mobile phones and direct mail.”

    NFC news in brief • 30 May 2011

    May 30th, 2011

    News in brief from the NFC world and beyond: Identive, NXP sign VAR deal • Huawei planning NFC phones? • Vodacom looks to NFC • NFC domain names on Ebay • US banks debut P2P payments • Samsung smashes Galaxy sales record • US theme park to offer next-gen shopping experience • Rhodes framework adds NFC support • and more… More

    Smart Stamp wins Touchatag and Microsoft Tag innovation awards for augmented print concept

    Smart Stamp wins Touchatag and Microsoft Tag innovation awards for augmented print concept

    October 26th, 2009

    A US start-up has won two innovation competitions for its ‘interactive correspondence’ concept, an augmented print solution that uses tags and 2D barcodes to update, verify and supplement postal mail. More

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