Mall media operator Eye has announced a partnership with NFC specialist Zappit to power the next generation of its Amplify mobile advertising platform... More
Out of home advertising giant JCDecaux has picked Zappit as its preferred partner for the development of NFC-enabled services in the UK... More
Mercedes, EA Games, Universal, supermarket chain Morrison’s, fashion retailer H&M and a number of Unilever brands are amongst thirteen participants in a major new NFC outdoor advertising service which is now live at 325 locations around the town of Reading, UK. More
All the bus shelters and outdoor advertising sites as well as all the posters in the town of Reading’s main shopping centre are to be NFC-enabled from 5 March, making it the first to be blanketed with NFC advertising. More
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• Find a list of all the companies and other organisations that have been featured in NFC World in our directory.