DNP to add invisible smart ink to printed media

T-ink

Japan-based Dai Nippon Printing has signed a partnership deal with US startup T+ink, developer of an invisible conductive ink technology that can be used to let consumers interact with books, magazines, advertising, tickets, product packaging and other printed media using a smartphone or other mobile device... More






Japanese library adds NFC tags

A tag in use at the Hanno City Library

A library in the city of Hannō, Japan, is using NFC tags attached to bookshelves to provide readers with access to a range of services, designed to transform it from the traditional concept of a lending library into a modern “problem solving” service for local citizens... More



Bookstore Libri pilots NFC service in Hungary

Libri

An NFC mobile shopping application developed by mobile financial services provider SafePay Systems has achieved an overall satisfaction rate of 90% with shoppers who used the service during a pilot at Hungarian bookstore chain Libri — and 96.4% said they would recommend the service to a friend... More



WordPress plugin offers NFC

The developers behind Project Ingeborg, which can provide visitors to a town or city with the ability to download books, works of art and other information relevant to particular locations via NFC tags and QR codes, have made the system available as a plugin for the popular WordPress content management platform... More




Barnes & Noble to add NFC to Nook e-reader

Barnes & Noble's bestselling Nook Color

With an NFC-enabled Nook, you could “walk up to any of our pictures, any [of] our aisles, any of our bestseller lists, and just touch the book, and get information on that physical book on your Nook and have some frictionless purchase experience. That’s coming, and we could lead in that area,” the US bookseller’s CEO has told Fortune. More


Atria launches first NFC-enabled book

The Impulse Economy

The first 1,000 copies of a The Impulse Economy: Understanding Mobile Shoppers and What Makes Them Buy, a new book by Gary Schwartz, chairman of the US chapter of the Mobile Entertainment Forum (MEF) and CEO of Impact Mobile, are to ship with NFC stickers on their front covers... More


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