News about Heathrow Airport.
June 19th, 2014
American Airlines is to run a Bluetooth Low Energy (BLE) beacon pilot at Dallas/Fort Worth International Airport (DFW), allowing travellers to access a range of wayfinding and location-based services from their mobile device. The project will…
November 13th, 2013
Oil and gas company Statoil is running an NFC and QR campaign on JCDecaux OOH media spots throughout London’s Heathrow airport. When users tap or scan one of JCDecaux’s 98 Powerpole charging stations they are taken to a landing page that wishes them a nice flight, delivers promotional content and invites them to follow Statoil on Twitter or LinkedIn.
November 4th, 2013
British Airways has begun testing a reusable digital luggage tag that contains an e-ink display and can be updated via NFC with new flight information each time a passenger travels. Nokia Lumia handsets are being used by Microsoft employees during the one month trial at Heathrow Terminal 5. All smartphones will be supported when the service goes live, BA says.
July 3rd, 2013
British Airways has announced it will be launching an electronic luggage tag that houses support for NFC next year. The product will be trialled over the next few months. Using the British Airways mobile app,…